The Roadie Life at AIDS/LifeCycle
November 14, 2017

The Roadie Life at AIDS/LifeCycle

By day, Shannon Ulewicz is a specialist in Quality Control Engineering at Toyota Motor Manufacturing, Indiana. In her spare time, she’s a massage therapist who often works pro bono. Learn about her role as a “massage therapist roadie” at the AIDS/LifeCycle event, a 545-mile bicycle ride from San Francisco to Los Angeles.
 


Tell us what you think of Internal Communications
November 14, 2017

Tell us what you think of Internal Communications

Help us serve you and other team members better by taking this short survey and giving us your opinion about our communications channels like Driver’s Seat and My Toolbox.


SEMA Shakedown
November 08, 2017

SEMA Shakedown

We head to Las Vegas to catch up with Denny Hamlin, Daniel Suarez and Rutledge Wood, and run down everything going on at SEMA -- the Specialty Equipment Market Association show.


Sleek at SEMA
November 08, 2017

Sleek at SEMA

Toyota storms SEMA with a lightning-fast C-HR, celebrity builds and a whole lot of attitude. 


SEMA 2017: Twitter Reaction
November 08, 2017

SEMA 2017: Twitter Reaction

At SEMA last week, Kyle Busch's specialty-built Camry caused a stir on Twitter. Let's take a look. 


Many Happy Returns
November 08, 2017

Many Happy Returns

As the popularity of leasing has increased, so has the supply of late-model, low-mileage used Toyota and Lexus vehicles. How are both brands managing this surge? By promoting the benefits of their pre-owned certified vehicle programs to customers and dealers.


Executive Insider: Ed Laukes
November 02, 2017

Executive Insider: Ed Laukes

We go in-depth with the new Marketing head about advertising, risk taking and NASCAR’s impact


Motorsports Day: Ask a Driver
November 02, 2017

Motorsports Day: Ask a Driver

At Motorsports Day in Plano Thursday, a few Toyota drivers took time to answer questions that came straight from team members. 


What's Happened in 60 Years?
October 31, 2017

What's Happened in 60 Years?

We take a drive down memory lane to see how American and automotive culture has changes since Toyota came to North America.


Toyota Turns 60 in the U.S.
October 31, 2017

Toyota Turns 60 in the U.S.

When Toyota launched its North American headquarters in a Hollywood, Calif., dealership on October 31, 1957, it was, no doubt, a frightening affair. Halloween notwithstanding, a Japanese car company making a foray into the U.S. market was a bold move 60 years ago. And its first vehicle, the Toyopet Crown didn’t turn out to be a screaming success either.


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